Service Station Business Plan

Service Station Business Plan-72
The calculation of the new price is done by Central Energy Fund (CEF) on behalf of the Department of Minerals and Energy (DME).The petrol pump price is composed of a number of international and domestic elements.

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Discuss the market for opening a gas station in the area, and provide details about your competitors, including their pricing strategy, target market, strengths and weaknesses.

Explain how there is a need for another gas station and how you will differentiate your station from the others, such as by offering convenience goods, automotive repairs or the lowest prices.

Your competitive advantage might focus on selling gas on a busy street where no other gas stations exist.

Or you might want to explain the benefits of adding another station to the mix since so many cars travel through the area because of a busy highway, an airport or a business complex.

Its success provided the capital to start Pula Carriers, a logistics company with a fleet of 20 tankers, each one fitted with state-of-the-art technology.

Today, Pula Carriers is a major distributor of fuel in Botswana.Often, depending on the franchise company, the concept could comprise of separate business units such as the forecourt, a convenience store, a bakery, car wash or a quick-service restaurant. Each business unit has to adhere to individual standards for methods of operation, service levels, management, profitability and continuous training of staff.Most importantly, each unit is regarded as an individual profit centre, and may not be run at a loss and be offset by the other units.A business plan gives you a daily guide on how to run your gas station.It also comes in handy when you’re seeking financing to lease or buy a station and stock it with fuel and products.Sasol, for example, will mentor and promote franchisees on a monthly basis and assist the franchisee throughout the process.and visit each month and provide support and guidance.South Africa petrol stations fall into two categories, independent and franchise operations, both of which are funded in the same way.Independently owned garages still play a big roll in the South African economy.Find out where the competition is located, what services they offer. Make sure you include a provision on monitoring cash flow.Also, include marketing techniques to promote the filling station.


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