Pricing Strategy Case Study

The frameworks will be helpful to answer certain types of cases, depending on the type of case.

In reality, few case interviews or real-life business situations cover just one concept or business problem, so you have to have the flexibility to apply a range of concepts/structures.

Before we look at individual Cases, it is important to begin by looking at analysis frameworks that commonly can be used to address Case Study questions.

In this chapter, we will outline some of the core frameworks and some additional Consulting concepts that are important to grasp and will form part of many interviews.

It does not hurt, however, to be familiar with them.

Therefore, we include these example frameworks for your reference and encourage you to at least familiarize yourself with the basics of them: There are additional, relatively simple analytical techniques that you should be prepared for in Consulting Case Study interviews.However, be aware of the “famous” frameworks in case they are mentioned in an interview setting, and don’t be shy about referencing them as you dive into the specifics of the Case Study you’re evaluating.Porter’s Five Forces has become an incredibly well known framework in the business strategy world. Porter’s Five Forces is a high-level framework that you can draw upon to perform a market landscape and competitor dynamics analysis.For example, a classic SWOT analysis might entail benchmarking Delta Airlines with the airline industry as a whole; an extension could entail benchmarking the entire airline industry against the broad transportation sector.You should be very familiar with the well-known frameworks already discussed in this chapter, although it is unlikely that an interviewer would ask you to use a particular framework in your analysis.Unrivaled selection: Amazon often has the largest selection of goods in a particular category, especially books (outside S/H marketplaces like Abebooks.) 3. Many developments, controversies and setbacks attended Amazon's eventual success: 1.Convenience: Amazon focus on the customer and try make purchasing an enjoyable experience, offering: a. Amazon aimed for market share and did not make a profit till 2001. Amazon has faced lawsuits over exclusivity of contracts (Toys'R'Us: 2004-) and size claims (Barnes and Noble: 1997). Amazon's auction site, founded in 1997, proved unsuccessful, but its technology was later incorporated into Amazon Marketplace.4.The “3 Cs” approach is to address any Case situation by assessing the: involved in a case (for example: how to increase sales resulting from any profitability optimization case, deciding on an approach to enter a market, etc.).When combined with the 3 Cs, this framework can cover many topics and as you practice more Case Study questions, you’ll develop a better sense of when and how to draw from these frameworks.The “4 Ps” approach is to address a marketing-oriented Case situation by assessing the: SWOT analysis is more of a mini-framework, specifically for quickly evaluating a single company in an industry.In that regard, it’s far less complete than other frameworks, and can often miss important details.


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