The form depends on the abilities of the group communicating.
Together, communication content and form make messages that are sent towards a destination.
The branch manager explaining new product lines to the sales force , a computer programmer explaining a new program to a co-worker, an accounting giving financial report to its superior are all sender of communication.
(b) MESSAGE: The message is what the sender wants to convey to the receiver.
Communication is a process whereby information is enclosed in a package and is channelled and imparted by a sender to a receiver via some medium.
The receiver then decodes the message and gives the sender a feedback.
It is essentially a bridge of meaning between the people.
By using the bridge a person can safely across the river of misunderstanding’.
ELEMENTS AND PROCESS OF COMMUNICATION INTRODUCTION : Communication is a process of transferring information from one entity to another.
Communication processes are sign-mediated interactions between at least two agents which share a repertoire of signs and semiotic rules.